Media: Print decline v digital growth
Requirement: OUP, part of the University of Oxford, is the oldest English language publisher in the world. The rate of decline of their print sales was out-stripping their growth in digital. Solvous produced a consultation document that highlighted several areas to focus on and practical options to mitigate looming losses.
Outcome: The organisation further modelled and workshopped scenarios, taking actions forward to implementation across the group.
Marketing: Transformation for digital business
Requirement: Housing Partners produce software solutions for homelessness prevention and social housing. They were looking to completely transform their entire marketing to reflect a new phase in their growth with product launches and a focus on growth.
Outcome: Significant marketing success and presence leading to strong sales from new product launch Housing Jigsaw, high profile in the sector and major customer support for its flagship product HomeSwapper.
Education: E-learning start-ups
Requirement: EnglishLL started in 2017 to explore how to combine world class education and learning design with media skills to reach the new age learner. Establishing a partnership with OUP, the intention was to study the end to end process of how to change thinking and democratise high quality learning.
Outcome: In its first year, ELL generated 500 new students from every continent. Y2 and the business is expanding to provide further professional English courses and acquired a collection of over 100 business short courses to help pathway students in their career.
Media: Print resurgence plan
Requirement: Lexis Nexis is the legal publishing division of Reed Elsevier with a turnover exceeding £200m a year in the UK. The leading player in the sector, they were looking to manage print attrition and decline as the legal world moved more online.
Outcome: A comprehensive approach to re-engaging with the book trade combined with a new approach to product commissioning and other solutions for specialist titles led to the business re-engaging in its approach to print.
Media: Internationalising UK success
Requirement: My Face My Body, is the flagship brand for Handi Media, which dominates the UK specialist cosmetic and aesthetic beauty sector with online, print and events portfolio. They were looking to expand and re-shape for international development and investment.
Outcome: The business expanded into the USA, Australia and China and has a franchising and licensing model for all its media. A professional membership type body was put together focused on customer service that is now receiving strong uptake within the sector.